Canadian Avalanche Centre

Project Information: 

Develop a strategic marketing plan to guide the marketing and communications of this non-profit organization.

Client: 

The Canadian Avalanche Centre is a national non-profit organization based in Revelstoke, BC. They are a world leader in providing avalanche awareness, safety services and education to Canadians and internationally.

Role: 

Developed a marketing plan that included a strategic and tactical focus for setting up and managing a marketing program. The plan included a significant focus on sponsorship development.